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Page history last edited by Crissy 9 years, 11 months ago

From Paper to ECatalogues: The complicated problem of replacing something simple.

A look at Raincoast Books' and BookNet Canada's experiences with creating ecatalogues and what they've learned through the process.

Session Leaders:

Jamie Broadhurst is Vice-President Marketing for Raincoast Books and instructor at Simon Fraser University's Publishing program. He spends a lot of time working out new ways to promote the 300,000 new books that are published every year and figuring out how technology can be better used in an industry that is not necessarily full of "early adopters". 


Meghan MacDonald is a project coordinator at BookNet Canada where she works primarily on the BNC BiblioShare and BNC CataList projects. She spends most of her working hours thinking about ways to improve data exchange, production processes, and the way we buy and sell books in the Canadian supply chain. Follow Meghan on Twitter @meghanmac.


Feeding the Social Media Beast Without Getting Bitten

What makes good content and how can we share that content in meaningful ways? Gone are the days of simply sending messages to an audience. With sites like Facebook, Twitter, Flickr and more the world has become a far more social place. While social media can be a tool to share, it also has to engage. Social media is transforming the traditional broadcast and push models. Navigating the online world also requires web savvy in order to avoid the pitfalls of trolls, manage one's time and understand the implications of posting content without getting "bitten" by the failure to manager these considerations. This session will discuss methods of leveraging content and social platforms in order to participate in a relevant conversation rather than add to the noise.

Session Leaders:

Kimberly Walsh & Hannah Classen (Associate Producers at CBC Books, CBC Book Club & Canada Reads)


Transmedia Writing and Producing: Telling Stories in New Ways

A exploration of different ways stories can be told by leveraging multiple platforms.

Session Leaders:

Cynara Geissler is a Master’s of Publishing candidate currently working with Anvil Press and subTerrain.  Her research areas include social media and digital branding for publishers, and the book as a multimedia and multi-platform object.  In addition to blogging, tweeting, facebooking, flickring, and podcasting  she helps co–moderate a popular livejournal community of over 7000 members (and counting).


Kathleen Fraser is a Master of Publishing student whose research has focused on the intersection of technological development and editorial practices. She sees the future of publishing as social, and is interested in breaking down boundaries between reader and text. Kathleen is the editor at Hur Publishing and will join Caitlin Press this October. Follow her on Twitter @Kathleen_Fraser.


John Maxwell is Assistant Prof in the Master of Publishing Program at SFU, where his focus is on the impact of digital technologies in the Canadian book and magazine industries. His past research has focused on the cultural trajectory of personal and educational computing over the past three decades. His current research interests include the evolution of practical publication technologies, the emergence of digital genres, and the history of digital media.


The eBook Doctor: Fixes and Tips for eBook Production

In discussing how (and how not) to produce ebooks, this practical session will consider questions such as: How does a MS become an ebook? What file format is best? How can content be managed and multipurposed? What are some common errors and how can they be avoided/fixed?

Session Leader:

Amanda Lastoria is a PhD student in Publishing at Simon Fraser University. Her focus is on design and production. Having worked in both Canada and England, Amanda has been a bookseller, production controller, editor, business manager and associate publisher. As a freelance jack of all publishing she works on books, magazines, ebooks and websites.


New Playgrounds for Readers & Writers: Growing Online Book Communities

Looking at Namaste Publishing, Protagonize, Book Madam & Associates and Books on the Radio, this session will explore how publishing communities leverage the reading experience.

Session Leaders:


Mary Kellough is Principal at Mustbe Marketing, an agency providing marketing strategy, creative and project management services for small businesses in Vancouver with a focus on online experience, community building, content strategy and production. Mary leads the online team at www.namastepublishing.com. Namaste Publishing is a BC based publisher perhaps best known as the publisher of Eckhart Tolle. Follow Mary on Twitter @mustbemary. 


Nick Bouton is a social software developer and online community architect based in Vancouver, BC. He has over 12 years of experience in web application development and user experience, and is currently a Senior UX Developer at Habañero Consulting Group. Nick is also the founder and developer of Protagonize.com, an award-winning creative writing community that’s home to nearly 14,000 authors from around the world and encourages authors to write collaboratively. Follow Nick on Twitter at @nickb and @protagonize.


Sean Cranbury is the host of Books on the Radio and co-organizer of the W2 Real Vancouver Writers’ Series, the Advent Book Blog, BookCamp Vancouver, Summer Publishing TV among other things. He is currently curating the first ever Literary Death Match: Vancouver, which will take place at the W2 Storyeum space on Friday, October 8th. Sean has been in the book trade since ’89 as a bookseller/buyer, events coordinator, marketer and managing editor. For a fun look at Sean’s ‘True Personality’ check out his answers to Open Book Toronto’s Proust Questionnaire. Sean lives in east Vancouver.


Julie Wilson (@BookMadam, @SeenReading) is a writer and publishing professional living and working in Toronto. Her online projects include the literary voyeurism blog SeenReading.com, the creative hub Book Madam & Associates and The Advent Book Blog. She's also the past Online Content Manager for House of Anansi Press and past Guest Host of the CBC Book Club. Under the pen name Becca Wilcott she contributes television recaps for The National Post and is the author of Truly, Madly, Deadly: The Unofficial True Blood Companion with ECW Press. This October, Julie will be the official Globe and Mail blogger during the International Festival of Authors.


Tools, Tips and Technology for Content Creation and Curation

Share tools, tips and tricks for editing online, collaborative writing, social media and project management.

Session Leader:

Monique Trottier has over 12+ years experience in digital marketing and has trained hundreds of business people in how to drive results in their business activities. Monique is an adjunct professor of Online Marketing at Simon Fraser University. She is known for spearheading major online marketing campaigns, including the promotion of Harry Potter and the integrated brand management of consumer and business-to-business brands.


The Business of Ebooks: Examining the dramatic changes in the ebook business over the last year and how authors and publishers can benefit from these changes.

How authors and publishers can leverage themselves within the current ebook market.

Session Leader: Brendan Wilson


The Digital Experience—Are Tablet and eReader Devices Making us Dumber?

A friendly debate on the current revolution in reading devices. How are we—as readers, writers, and publishers—being redefined by devices like the iPad? How are we—as citizens, consumers, and creators—being redefined in a post-Web Internet? Or should we stop worrying and learn to love the shiny thing?

Session Leaders:

Todd Sieling is an experience design consultant living in Vancouver and working and playing in the worlds of web and iOS apps. With clients ranging from startups to hardcore development shops to marketing agencies, he brings to his work a passion for making technology products more humane. As a reader he almost never touches fiction, preferring books on design, technology, history, human social behaviour, cities and video games. Outside of work he is a board member with the arts-oriented Public Dreams Society, and steadily builds a photo-project documenting the worldwide Shoes on Wires phenomenon. 


John Maxwell is Assistant Prof in the Master of Publishing Program at SFU, where his focus is on the impact of digital technologies in the Canadian book and magazine industries. His past research has focused on the cultural trajectory of personal and educational computing over the past three decades. His current research interests include the evolution of practical publication technologies, the emergence of digital genres, and the history of digital media.



Writers: Working With Publishers and Agents

This session will explore what it takes to produce a book that publishers want to buy, what to expect when working with a publisher and an editor and the pros and cons of working with an agent.

Session Leaders:

Naomi Wittes Reichstein is editor-in-chief of Business in Vancouver Magazines. Previously, she was editor of adult non-fiction at Raincoast Books; owner and president of The Naomi Reichstein Literary Agency; British and foreign rights manager at W. W. Norton & Company, Inc.; subsidiary rights supervisor at The Free Press, a Division of Simon & Schuster, Inc.; and associate agent at Mildred Marmur Associates Ltd, New York.


Caroline Adderson is the author of three novels, two collections of short stories, and three books for young readers. Her work has received numerous prize nominations including the Scotiabank Giller Prize longlist, the Governor General’s Literary Award, the Rogers’ Trust Fiction Prize, and the Commonwealth Writers’ Prize.  A two-time Ethel Wilson Fiction Prize and three-time CBC Literary Award winner, Caroline was also the recipient of the 2006 Marian Engel Award for mid-career achievement.


Everything You Ever Wanted To Know About Google Books

Although the Google Books settlement is still in limbo and Google Editions has yet to appear, Google’s Partner Program continues to scan and display books in Google search results. Each of these programs sheds some light on what Google can do with books online. What does that mean for publishers -- and others?

Session Leader:

Jenna Newman Jenna Newman is a freelance editor and researcher, and over the last year, she has been following developments in the Google Books class action case closely. Her analysis of the amended settlement agreement will be published in the journal <a href="http://journals.sfu.ca/src/index.php/src/index">Scholarly and Research Communication</a>. She is a recent graduate of the Master of Publishing program at SFU; prior to that, Jenna also worked with a number of non-profit arts organizations as a communications specialist.


Everything You Ever Wanted to Know About Library and Institutional Sales

A look at why digital publishing strategies should focus on libraries and institutional sales.

Session Leader:

Christoph Kapp is Login Canada's Manager of Library & Digital Services, Special Sales & Custom Solutions. He brings over twenty years of sales and publishing-industry experience, a positive "can-do" attitude, and a love for collaborating and connecting people with content to his work. His current role includes selling digital content in ebook, database and custom packages, as well as print to libraries, corporations, associations, and specialty retailers, either directly or via consortia. Company website: www.lb.ca.


Everything You Ever Wanted to Know About Working in Publishing

Looking for a job in publishing? Working in publishing but want a promotion? This session will cover tips and best practices for succeeding in the industry.

Session Leader: Kevin Williams




Definition of a Session:

- a session is a passionate, informative, constructive group discussion where differing perspectives, ideas and experiences are shared regarding a specific topic, facilitated by a moderator.

- all ideas and input are treated with respect - speculative, innovative, revolutionary ideas are warmly encouraged.

- sessions should be fun and hopefully enlightening.

- participation is the key!  sessions are NOT question and answer periods for the sesson leaders/facilitators and will NOT feature PowerPoint.

- sessions are NOT product demos or marketing opportunities for the moderators.

- we are here to share ideas and inspire each other.


Here's some more session info -

1. Sessions are 45 minutes each, with 3 simultaneous tracks

2. Recommended format: 10-15 minutes of context provided by the moderator, then opening the discussion to the group


Moderators - Some Keys to Facilitating a Successful BookCamp Session


The key to a successful unconference is having passionate and knowledgeable session leaders who provoke creative discussion among the people attending their session. The discussions overflow into the hallways between sessions and over lunch. They intermingle and reconnect as fresh ideas are born and interesting new mutant combinations begin to take shape.


Here’s how it works:


As a Moderator you will be responsible for creating the basis for discussion during your session. You will introduce the topic, describe some of the challenges and opportunities the topic offers to the greater world of books and publishing – this should take no longer than about 10 - 15 minutes – and then you open the doors to discussion and debate among attendees.


This is where the unconference really takes flight. The people who are attending your session are interested in the ideas that you have proposed to discuss and that means that they probably have something interesting to say. Here’s where you switch hats from leader to facilitator, or traffic cop. You’ll facilitate the discussion, keep it on track and make sure that people have their opportunities to speak. When you see an exciting new strand emerging in the conversation then steer the group toward it.


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